About us

Turning a farmer’s land, documents and plans into something a bank can say yes to

Utkrishi helps farmers and first-time agri-entrepreneurs get bank-ready. We build two products: the Utkrishi App, which creates a financial profile for each farmer and turns it into a project report, loan file and licence services, and Utkrishi AgriFlow, an ERP used by FPCs, dealers and agri-MSMEs to run their operations and reach their farmers.

🏆 First place, NABARD Agri-Innovate Hackathon🏛️ Incubated at Pusa Krishi, ICAR-IARI🌾 Supported under RKVY-RAFTAAR🚀 DPIIT-recognised startup

Why Utkrishi

Credit is rarely refused because a farmer’s idea is weak. It is refused because the paperwork isn’t there — no records, no costed plan, no way for a lender to judge the risk quickly.

Utkrishi was built to close that gap. The Utkrishi App collects a farmer’s land, KYC and documents once, matches the farmer against costed agri-business models, and produces the project report, scheme match and loan file that lenders actually ask for. Utkrishi AgriFlow puts the same discipline into the businesses that serve farmers — FPCs, dealers, tissue culture labs and processors — so their day-to-day records become usable data.

Our two products

For farmers and new entrepreneursUtkrishi App

Financial profile (CreditLink) → project report (DPR), scheme match, loan file and licence services.

For FPCs, dealers and agri-MSMEsUtkrishi AgriFlow

ERP for daily operations, accounts and records — and a way to reach their farmers.

Utkrishi today

Work already done.

9organisations on the platform
40agri-business models costed
197verified suppliers
7.8 lakh+video views

CreditLink: our approach to financial profiling

A bank wants to know three things: can this person repay, is the project sound, and are the papers complete. Our financial profile answers all three before the person walks into a bank.

  1. Collect onceLand, KYC status, income sources, savings, existing loans and documents — entered once and reused for every report and application.
  2. Match to a costed modelThe project is matched to one of 40 costed agri-business models, so project cost, own share and income are realistic.
  3. Repayment checkMonthly income and existing EMIs are set against the new loan’s EMI — how much loan is safe.
  4. Scheme fitEligibility for PMFME, AIF, PMEGP, Mudra and KCC by business, state and category — and how subsidy and interest benefits stack.
  5. Gaps and next stepsCIBIL band, missing documents and training — a clear list of what to fix before applying.
Built for people without formal records

Not just CIBIL — the profile also uses land, farm income and other information. The model is part of our RKVY-RAFTAAR supported work at Pusa Krishi, ICAR-IARI.

On the farmer’s side, not on commission

Farmers pay for our services; we take no loan commission from lenders — so our advice stays in the farmer’s interest.

Privacy

We do not ask for Aadhaar, PAN or bank account numbers to build the profile. Only the Utkrishi team sees it, and it is not shared without consent.

An honest estimate

The profile is an estimate, not a loan guarantee. The lending decision is the bank’s.

Get your free financial profile report →

Our method: where the numbers come from

Mistakes in money information are expensive, so every number follows a fixed method.

Smallest bankable unit

Each business is costed at its smallest "basic" unit, so a first-time founder gets a realistic estimate.

Government and institutional sources

Costs and income are based on MANAGE, NIFTEM, MoFPI and NABARD project reports and official scheme guidelines.

One model, everywhere

Website, blogs, DPRs and videos all come from one financial model, so numbers match everywhere.

Dates and risks shown

Every page shows the date of its information and the risk of loss. Pages are updated when schemes change.

Leadership

Rishi Kudale
Rishi KudaleDirector and Chief Executive Officer
Malvika Lal
Malvika LalDirector

Leads Utkrishi AgriFlow, the ERP that helps tissue culture labs and agri-businesses become audit-ready and profitable, and works with Pusa Krishi on an AI/ML-based alternative credit score for horticulture farmers. Earlier at HuddleXR, a virtual events platform.

A team of three, with a software developer and a marketing manager who joined in 2026.

Recognition and support

First place, NABARD Agri-Innovate HackathonGlobal Fintech Fest 2024
DPIIT Recognised StartupDIPP50877
Supported under RKVY-RAFTAARGovernment of India
Incubated at Pusa KrishiZTM & BPD Unit, ICAR-IARI, New Delhi
Registered trademarkUtkrishi
GST registered27AAFCE6979E1Z9
Exhibited at Pusa Krishi Vigyan Mela 2026New Delhi

Company information

Legal nameEldew Digital Private Limited
BrandUtkrishi
CINU72900PN2019PTC187650
GSTIN27AAFCE6979E1Z9
DPIIT recognitionDIPP50877
Registered office529/3, E Wing, Chandranil Society, Panmala, Sinhagad Road, Pune 411030, Maharashtra, India
Websitewww.utkrishi.com
ContactWhatsApp: +91 90961 12806 · Call: +91 85305 77758
Our promise — honest numbers

We do not guarantee any loan, subsidy or profit. Banks decide loans and subsidies follow government rules. Our job is to give you correct information and a strong file so you can decide with confidence.